Toyota celebrates Land Cruiser success with a special edition
Toyota celebrates Land Cruiser success with a special edition

Toyota celebrates Land Cruiser success with a special edition

The number 70

The number 70 carries great significance for Toyota’s Land Cruiser. It is 70 years ago that the first Land Cruiser made its debut. It was originally knows as the Toyota BJ and was intented for military use, its reputation grew like a wildfire due to its immense capabilities to go anywhere and its robust construction. The Land Cruiser name was coined in 1954 as the model expanded into the civilian market and went head-to-head with the British-built Land Rover.

The number 70 also refers to the long running 70-series of Land Cruiser. which comprises the 76 Station Wagon, 78 Wagon and 79 “bakkie” or LCV. In celebration of the 70-year milestone Toyota SA is pleased to announce the release of a 70th Anniversary edition. The special edition model will be applied to the 79-series single and double-cab variants.



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What makes the 70th anniversary edition special

  • The Special edition model builds upon the credentials of the Land Cruiser and adds a host of utility boosting parts and visual enhancements to deliver a bespoke  model that stays true to the lifelong Land cruiser enthusiast. A unique 70-year emblem has been affixed to the exterior and also included on the durable cotton canvas seat covers – making the 70th edition instantly recognisable. The Toyota ellipse has been replaced by prominent TOYOTA lettering (similar to the Hilux GR-S and Land Cruiser GR-S) to create a signature look. Another nostalgic touch is the bespoke Land Cruiser badge reminiscent of the iconic 40-series, which the celebration model wears proudly on its side doors.

The special edition is also packaged with a variety of tools for when the going gets tough such as the heavy-duty front steel bumper, integrated winch and towbar equip the LC 70th anniversary model for the job at hand.


Please find an overview  below of the unique specification enhancements:


·         unique grey seat covers with 70th edition embroidery

·         Land Cruiser branded floor mats

·         Touchscreen audio system with Navigation & Bluetooth



·         Heritage-inspired mesh radiator grille with TOYOTA lettering

·         Heritage logo on side door

·         70th Anniversary emblem

·         Tubular rear step bumper with detachable towbar

·         Inner load-bed protector

·         Rubberised load bed (3mm)

·         Tubular front steel bumper

·         Integrated winch preparation


The 70th anniversary model will only be offered in Sand Beige and Ivory White.


Model line up
Land Cruiser 79 S/C 4.5 Diesel V8 70th Edition – R 889,700
Land Cruiser 79 D/C 4.5 Diesel V8 70th Edition – R 943,100
A 3 year / 100 000 km warranty is included and customers can purchase various service plan packages from their nearest Toyota dealer (220 outlets nationwide). Service intervals are every 12 months/ 10 000 km.



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